Apple today introduced three new Apple Watch videos on its YouTube channel, highlighting third-party apps designed for the wrist-worn device. Each of the three videos focuses on a different subset of apps, covering music, fitness, and travel.
The videos all depict a single Apple Watch that displays a series of apps on the screen, with a selection of app icons in the surrounding space. Icons are enlarged to denote which app is on the screen. In the “Music” video, for example, music discovery app Shazam, DJing app Pacemaker, and ticket-purchasing app Stubhub are shown in quick succession.